Premium example — fictional
Channel audit and 30-day plan
Channel: Northbank Workshop (fictional example)
Example URL: https://youtube.com/@northbankworkshop-example
Package: Premium — Full Channel Audit & 30-Day Plan (£112, about $149)
Date: 12 November 2026 (sample)
Prepared by: Tube Roadmap, a Happy Toons Studio service
This is research and advice. We do not guarantee views, subscribers, rankings, revenue, or monetization. We do not log into your YouTube account.
2. Channel snapshot
Northbank Workshop is presented as a UK renter making practical, small-space DIY and furniture-repair videos for adults who do not have a full workshop. A first-time visitor can tell the videos are about tools and repairs, but not who they are for: the About section is one sentence, there is no featured video, and the only playlist is “Uploads” in date order. The banner is a wide photo of a bench with no text, so the name is easy to miss on a phone.
3. What’s working / what’s holding it back
- Working: titles often name a specific job (“Tighten a wobbly dining chair”) rather than a vague vibe.
- Working: the presenter stays in frame and talks through the steps, which makes the channel feel authored rather than scraped.
- Holding it back: several titles start with “DIY” and bury the actual job at the end, so they look similar in search results.
- Holding it back: thumbnails use the same mid-shot of the bench; the object being repaired is often too small to read on a phone.
- Holding it back: uploads look irregular (clusters of three, then a gap). A visitor cannot tell when the next video will appear.
- Holding it back: no end screen or cards, so a how-to video ends without a next step.
- Unclear: whether the channel is for complete beginners or for people who already own tools. The About text should say this in one line.
4. Keyword research
Notes below are illustrative. “How competitive” is the kind of honest first-page comment we would write after looking at YouTube search — not a claimed monthly search volume.
| Keyword | Likely intent | How the first page looks (example note) | Use |
|---|---|---|---|
| fix wobbly dining chair | Search (how-to) | A few long, generic “furniture repair” videos; titles are broad. | Strong title for an existing chair video |
| small space workbench for renters | Search | Mixed: product reviews and a couple of build videos, not many renter-specific titles. | New topic / short series |
| how to fill screw holes in wall rental | Search | Crowded with landlord/tenant shorts; long-form still looks thin. | Title + a linked Short |
| quiet tools for apartment DIY | Search / browse | Mostly listicles from large channels; room for a first-person test. | Suggested-style video |
| sand table without making dust | Search | First page is product demos; few simple renter setups. | Practical how-to |
| Northbank Workshop vlog | Browse | Not a useful search term for discovery. | Skip as a title keyword |
5. Topic ideas
A 30-day set would include twelve ideas. Six are shown here so the sample stays short:
- “Fix a wobbly dining chair without taking it apart” — search, uses the chair keyword above.
- “A fold-down workbench that lives behind a door” — search, renter workbench.
- “Fill and paint screw holes so a landlord will not notice” — search, plus a Short cut-down.
- “I tried three ‘quiet’ tools in a flat at 8pm” — browse / suggested.
- “Sand a table on a balcony without dusting the neighbours” — search.
- “What I keep in one toolbox (and what I stopped buying)” — browse, packaging as a series opener.
6. Video optimization sheet
In Premium we would write this block for 10 videos. Two examples are shown.
Video A (example)
Current title: DIY Friday — Chair Repair!
Recommended title: Fix a wobbly dining chair without taking it apart
Description (first lines): A simple way to tighten a wobbly dining chair using a glue syringe, a strap, and one clamp — no dismantling, and no special workshop. I show the exact joints to check first, how long to leave it, and how to test it before you sit down.
Then: tools list, chapter timestamps, and a link to the toolbox video.
Tags / hashtags: Light tags for misspellings (“wobbley chair”, “dinning chair”). Hashtags: #ChairRepair #SmallSpaceDIY
Thumbnail notes: Close-up of the loose joint in the left third; one short word (“Wobbly?”); keep the face small or drop it so the joint is readable on a phone.
First 30 seconds: Show the wobble immediately, then say the method in one sentence. Delay the intro story.
Video B (example)
Current title: My Small Workbench Setup 2026
Recommended title: A fold-down workbench for renters (no drilling into brick)
Description (first lines): How I built a fold-down workbench that hangs from a door-edge clamp — no holes in the wall, and it packs flat. Measurements, weight limit, and what I would not store on it.
Thumbnail notes: The bench folded vs open as a simple before/after; avoid tiny dimension text.
Tags / hashtags: “fold down workbench”, “renter work bench”. Hashtags: #RenterFriendly #Workbench
7. Thumbnail patterns
- Repeat: one clear object, warm but not orange-heavy light, a short question or job name.
- Stop: the same mid-shot of the whole bench on every video; long sentences on the image; decorative arrows that hide the object.
- Three layout rules: (1) the repaired object fills at least a third of the frame; (2) no more than three words of text; (3) leave a quiet right or left margin so the title can finish the thought.
8. Upload schedule
This fictional channel looks like a weekly, not daily, producer. The sample plan is one long-form video each Saturday and one Short mid-week that points back to it — for 30 days, not a daily calendar the buyer could not keep.
- Week 1: Chair repair (long-form) + 20-second wobble Short.
- Week 2: Fold-down workbench + tools-in-shot Short.
- Week 3: Screw-hole repair (rental-safe) + before/after Short.
- Week 4: Quiet-tools test (suggested style) + one clip of the quietest tool.
9. Google Trends notes
In a real Premium report we would attach Trends screenshots for the buyer’s countries (default UK and US) and only keep topics that fit the niche. For this fictional example: seasonal interest in “draft excluder” and “window insulation” around late autumn would be worth a mid-winter video in the UK; a random global sports trend would be ignored.
10. Competitor notes (Premium)
A real report would name three public channels in the same niche. Because this sample is fictional, the rows below are labelled as invented composites — not real channel names or results.
| Example composite | Title style | Thumbnails | Cadence (as it might be observed) | Learn / don’t copy |
|---|---|---|---|---|
| Channel A (example) | Job-first, lowercase | Extreme close-ups of hands | Weekly, same day | Learn the job-first titles. Don’t copy tiny, unbranded crops that hide the face if the buyer wants to be recognised. |
| Channel B (example) | Curiosity, long hooks | High-contrast faces, heavy text | Two to three a week | Learn consistent typography. Don’t copy text that repeats the whole title. |
| Channel C (example) | Series + episode numbers first | Clean bench, almost no text | Fortnightly, long videos | Learn the tidy bench look. Don’t put episode numbers at the start of the title. |
11. Channel setup checklist
- About draft: “Practical DIY for renters and small spaces in the UK. Clear repairs, fold-away setups, and tools you can actually keep in a flat.”
- Playlists: Chair & table repairs; Walls & landlord-safe fixes; Small-space benches & storage. Do not rely on a single “Uploads” shelf.
- Featured video: the chair-repair how-to, once the title and thumbnail are updated.
- End screens / cards: last 15 seconds, two tiles — a related repair and the toolbox video — plus a subscribe button. The buyer adds these in their own account.
12. Action list (first 7 days)
- Rewrite the About section and add the three playlists.
- Update Video A’s title, first description lines, and thumbnail.
- Update Video B the same way.
- Add chapters starting at 00:00 on both videos.
- Place an end screen on the two updated videos.
- Film or schedule the mid-week Short that points to Video A.
- Pick Saturday’s next long-form topic from the list and write the title before shooting.
13. Sources and limits
In a real report this section would list: the public channel page and video pages, YouTube search results for the keyword table, Google Trends for the agreed countries, and any YouTube Studio screenshots the buyer sent. This sample used none of those, because the channel is fictional. No private analytics were used. No password was requested.